top of page

Causes of Cheating: What Really Drives Someone to Betray?

You don’t need to leave the house to betray someone. These days, a quick message or flirty emoji can do the job. Social media has made it incredibly easy to slide into someone’s DMs and start a connection that feels exciting, validating, and completely secret. That’s precisely why it’s become one of the most overlooked causes of cheating.

causes of cheating - social media

Emotional Affairs Through Social Media


You’re scrolling through your feed, see a familiar face, and hit “like.” No harm done, right? Then you react to their story. They reply. Before you know it, you’re sharing private jokes, your struggles at home, and little bits of yourself that you haven’t shared with your partner in ages. That’s how emotional affairs often begin: quietly and unintentionally.


It Starts Innocently Enough


At first, it feels harmless. You tell yourself, “We’re just friends,” or “It’s not like we’re meeting up.” But here’s the truth: when emotional energy starts shifting outside your relationship, something’s up. And when messages are hidden or feelings are kept secret, you’re already drifting into dangerous territory.


Social media isn’t the villain. It’s just the vehicle. But when you’re already feeling disconnected at home, it offers an easy, low-risk way to feel noticed again. And that emotional attention? It’s addictive.


The Allure of Feeling Understood


One of the biggest causes of cheating is the desire to feel seen and understood. If your partner seems distant or distracted, and someone online is hanging on your every word, it’s easy to feel drawn in. You feel special again, like someone actually gets you, and that feeling can be intoxicating.


This kind of emotional intimacy grows quickly because it’s often based on vulnerability. You’re not just chatting about the weather; you’re sharing thoughts, feelings, even frustrations about your relationship. And when that bond deepens, it starts to rival, or replace, the one with your partner.


You might not even realise it’s happening. But ask yourself this: Would you be comfortable if your partner saw those messages? If the answer’s no, it’s probably crossed a line.


That’s the tricky part about emotional affairs. There’s no physical contact, so people often downplay the impact. But the effects of cheating aren’t always visible; they’re felt. And emotional betrayal can cut just as deep, if not deeper, than a one-night stand.


Causes of Cheating & Digital Intimacy

causes of cheating - emotional

Once an emotional affair forms online, it often creates distance at home. You become more withdrawn, less open, maybe even a bit irritable. The connection that once belonged to your relationship is now being shared elsewhere, and your partner can feel that shift, even if they can’t quite explain it.


The effects of cheating, emotional or otherwise, can leave lasting scars. Trust erodes, communication breaks down, and even if the affair never becomes physical, the emotional damage can be just as hard to repair. It’s not just about what was said or done, it’s about what was hidden.


Social media makes it all too easy to lead a double life. You can be physically present in your relationship, but emotionally invested somewhere else. And the more you try to manage both worlds, the more likely everything starts to unravel.


The truth is that emotional cheating can feel like a slow fade. It doesn’t shout. It whispers. But the pain it causes can echo loudly for a long time.


Dating Apps and Digital Temptations


You’ve probably seen it yourself, dating apps aren’t just for single people anymore. In fact, many people in relationships still have them installed, “just for fun” or “out of curiosity.” But let’s be honest, that swipe-right culture is a slippery slope, and it’s quietly become one of the more common causes of cheating.


The Swipe That Starts It All


At first, it might seem like harmless entertainment. You open an app out of boredom, curiosity, or just to feel attractive again. You tell yourself you’re not looking for anything, and maybe you genuinely believe it. But with each swipe and match, you’re dipping a toe into emotionally risky waters.


Dating apps are designed to keep you engaged. They feed your ego, your curiosity, and sometimes, your loneliness. And when things feel a bit stale or distant at home, that little hit of attention can feel surprisingly good.


The danger comes not from the app itself, but from what it opens up. When emotional needs aren’t being met, dating apps offer a quick fix. It’s easy, anonymous, and you don’t even have to leave your sofa. Accessibility is exactly what makes them such a tempting entry on the list of causes of cheating today.


What might start as innocent swiping can quickly turn into secret conversations, emotional connections, and blurred lines you never meant to cross. The digital world makes it all feel less real, until it is.


When Curiosity Becomes Secrecy

causes of cheating - hiding your phone

One of the biggest red flags is when the app use becomes something you feel the need to hide. If you find yourself switching screens when your partner walks in, or keeping your phone locked away like it’s the crown jewels, it’s time to ask yourself why.


This is where the signs of cheating in a relationship start to appear. Your partner might notice you pulling away, being less affectionate, or more distracted. Maybe you’re suddenly guarding your phone or acting defensive about what you’re doing online. These behaviours don’t always point to cheating, but they’re worth paying attention to.


Sexting and Online Boundaries


Sexting might seem like a cheeky bit of fun, but when you’re in a relationship, it can quickly cross a line. What starts as playful messaging can turn into emotional betrayal before you even realise it. In today’s digital world, it’s one of the more modern causes of cheating, and it’s sneakier than you might think.


It's Just Flirting... Or Is It?


You tell yourself it’s harmless; just a few saucy messages, a playful photo, nothing serious. But the truth is, if you’re doing it behind your partner’s back, something’s not sitting right. Sexting isn’t about the technology; it’s about intention. And when your energy starts going into someone who isn’t your partner, it chips away at trust.


It’s not always planned or even wanted. Sometimes it starts from curiosity or flattery. A compliment turns into a comment, then into a photo. And suddenly, you’re emotionally invested in something you never meant to begin.


That’s the danger of sexting; it can sneak up on you. It creates a false sense of connection and excitement, which becomes addictive. But it also creates distance from your real-life relationship, often without you noticing until the damage is done.


Boundaries: The Unsung Heroes


Every relationship needs boundaries, especially when it comes to online communication. What feels acceptable to one person might feel like betrayal to another. If you and your partner haven’t talked about what’s okay and what’s not, you’re leaving a lot to chance.


It’s not about being controlling, it’s about protecting what you’ve built. Having open conversations about sexting, private messages, and online interactions can stop confusion before it starts. Clear boundaries help you feel safer, more respected, and more connected.


If you’re unsure whether something is crossing a line, ask yourself, “Would I be okay if my partner did this?” That one question can bring instant clarity. And if the answer makes your stomach twist, there’s probably more going on beneath the surface.

causes of cheating

What Happens When the Line Gets Crossed


The fallout doesn’t just affect your partner. It affects you, too. Guilt builds, tension rises, and your sense of connection fades. It becomes harder to be present in your relationship when your attention is split between real life and your phone screen.


The Digital Disguise: Nobody Knows, So It Doesn’t Count?


Anonymity online gives people a false sense of freedom. You might find yourself saying things you’d never say in person, because a screen feels safe. No names, no mutual friends, no visible consequences, just two people behind keyboards telling each other what they want to hear.


That anonymity makes cheating feel distant and less “real.” But for your partner, it’s very real. Whether it’s an emotional bond, intimate photos, or just the secrecy involved, the hurt still lands hard. And when secrecy creeps in, trust starts to slip out the back door quietly.


Final Thoughts


The digital age has made cheating easier, sneakier, and sometimes even harder to define. But accessibility and anonymity don’t remove the impact. They just disguise it. If you find yourself hiding messages, lying about who you’re talking to, or feeling distant from your partner, it might be time for a rethink.


The good news? You’re always one honest conversation away from shifting the direction. Awareness is your first step toward making intentional, value-aligned choices that protect your relationship and yourself.


FAQs

1. What causes you to cheat?

Cheating often arises not from malice, but from a place of personal struggle, such as unresolved trauma, emotional neglect, or identity confusion. In many cases, it’s a misguided attempt to meet a need that the person hasn’t learned to express or honour healthily. It's less about the partner and more about the cheater's own pain or blind spots.

2. What is the number one cause of cheating?

The leading cause is emotional disconnection, but not always from the partner; sometimes it’s a disconnection from self. People may not even realise what they're truly seeking. The affair can become a form of escape or an unconscious cry for attention, clarity, or significance.

3. Why do we cheat on someone we love?

Love doesn’t eliminate our flaws or fears. We cheat not necessarily because we love less, but because we don’t know how to handle our unmet needs, vulnerabilities, or temptations in mature ways. For some, the act is a self-sabotaging expression of internal conflict, not a lack of love.

4. Why does cheating happen?

Cheating often happens in the space where emotional immaturity, unmet needs, and unhelpful coping strategies intersect. It's rarely premeditated cruelty, more often, it’s reactive, impulsive, and fuelled by internal unrest. In that sense, cheating can be more about human fallibility than moral failure.


Comments


InfidelityLogoWebBanner-ezgif 2.png

I am Luke Shillings, a Relationship and Infidelity Coach dedicated to guiding individuals through the complexities of infidelity. As a certified coach, I specialise in offering compassionate support and effective strategies for recovery.

  • TikTok
  • Facebook
  • LinkedIn
  • Instagram

Luke Shillings Life Coaching

Waddington, Lincoln, UK

Stay connected and informed with my newsletter.

A treasure trove of insights and strategies to effectively handle infidelity. Sign up now and embark on a journey of healing and empowerment, delivered straight to your inbox.

© Luke Shillings -All Copyrights Reserved 2024

bottom of page